Endless Gain and leading experience optimisation company AB Tasty collaborate to share how leading online UK beauty retailer Fragrance Direct optimised their users’ shopping experience.
Watch Endless Gain COO Garret Cunningham speak about how Fragrance Direct overcame challenges such as:
- Building trust among users,
- Improving mobile experience for users, and
- Optimising conversions during gifting seasons.
The session was moderated by Margaux Martinage, Senior Key Account Manager, AB Tasty.